Finding Success With Your Fundraiser – Part 3 of a 3 Part Series

BLOG POST #3 – 3 OF 3 FOR THIS SERIES

  1. Marketing: Just like a new product, your fundraiser needs to be aggressively marketed to your target audience. Find a way to communicate your passion and your purpose. You need to convince your supporters that your organization and event are worthy of their time and money. Have a plan for how to use social media, your website, email and face-to-face marketing. Check with your local radio station, sometimes they are willing to run free ads for non-profits and their events. We provide a sales kit to our fundraisers including materials such as sales flyers, posters, social media graphics, and more.  Use everything you have to get your message out! SHARE SHARE SHARE. You can’t ask this enough. If a person doesn’t have the opportunity to make a purchase on your fundraiser, they can share your Facebook post or forward your email newsletter to someone they think may be interested.

Spending a little extra time in the planning of your fundraiser will benefit you in the end. Take the time to get organized and with the help of your community you can overcome your financial obstacles and get back to doing the great work you do!

  

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